Organisation Business Management: Team- Based Structures in Natural Food Manufacturing SDN BHD.

INTRODUCTION

        

Natural Food Manufacturing (NFM) Sdn Bhd is the manufacturing company that produces a wide prune of vitamins and aliment supplements including Tongkat Ali, the famous herbal drink in Malaysia. The company is non only producing but also selling the products through its decl are around experienced and competent sales representatives. The output signal carry out of the company requires its employees to perform only one or twain specific assesss. Currently, the top management of NFM is adopting a functional building in its issue process. This functional production has caused several setbacks to the company.

The productiveness of the company is stagnant for the past few years. Albeit good movement in its sales, the manufacturing and marketing department employees are not equal to(p) to keep up with high demand in the market. NFM essay to overcome this critical problem by introducing new range of products. The company hopes that the wide range of the new products can be able to cope with the high demand from consumers. Yet, even the most experienced and competent sales representatives find difficulties to keep up with the technical details of the products. The sales representatives of the company are needed to handle all the products. Therefore, the inability of the sales representatives to persuade customers to bargain the product would affect sales performance of the company.

Changes have to be made after realizing the setbacks of functional anatomical structure in the production and marketing department. Somehow, converting the current practiced or organization structure is very much important. Therefore, the company has established a working class force to overcome and improve the current situation. The assigned task force is responsible to convert the functional structure of production and the marketing department into team-based structure.

LEARNING ISSUES

In extracting the learning issues to the case study, there are few questions that...

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