Ethical Issues Facing Uber

Ethical Issues Facing UberIntroductionThis c everywhere deals with UBERs family profile, ethical dilemmas or issues facing the c in aller- start and suggestions or recommendations from how to overcome these issues. This report also deals with how the comp each is becoming a safety hazard for the society, scorn the append in demand for their services as well as the accusations it is facing from all sides of society.UBER Technologies Inc. is an Americanmultinational online transportation network comp each headquartered in SanFrancisco, California. It develops markets and operates the UBER mobile app,which allows consumers with Smartphones to submit a trip entreat which is thenrouted to UBER drivers who use their own motorcars. As of May 28, 2015, the servicewas on tap(predicate) in 58 countries and 300 cities worldwide. Since UBERs launch,several opposite companies befool copied its rail line model, a trend that has cometo be referred to as UBERification.1Despiteits increa se in demand for the services, UBER is facing m some(prenominal) legal philosophy suits andprotests all over the world. UBER has been avoiding its responsibility towardssociety by neglecting its enrol of conduct and ethical code by participating in wrong practices. Its main goal is to diffuse and increase its market shargonand ignoring its corporate responsibility.UBER has been subjected to many law suits and ethical issues. The following are few of the ethical issues which are highlighted Ethical issuesrider SafetyAccordingto New York Times, many UBER drivers have been convicted with informal anguishand sexually assaulting of the riders. One of the reasons for this is improperbackground figures of the UBER drivers. Also, there are no proper set criteriafor the requirements to become a driver and for the vehicle to be used bydrivers. Many cases have been filled against UBER drivers involving in wrongpractices such as sexual harassment, rapes and sexual assaults and so on wit hthe passengers. different cases againstdrunk drivers driving UBER and misbehaving with passengers have also beenregistered in recent times. nearly of the recent incidents are as followingA passenger in Chicago impeach an UBER driver of sexually assaulting her.In Jan 2016, another case was filed in Chicago where an UBER driver was arrested for being suspect of kidnapping a boozy passenger and then taking her to a hotel for sexual assault. In London, a case had been registered against a UBER driver who sexually harassed a womanhood and ask her to perform oral sex.Security of DriversRecently many cases have been filed against the security of UBERs drivers from passengers which include beating up of drivers, misbehaving with drivers and assaults of drivers etc. UBER is not taking proper actions for the security of its drivers. Many times, an UBER drivers vehicle has been damaged by passengers exclusively no proper responsibility has been taken by UBER for the protection of driver s. Some of the recent incidents relating to this areOn Nov 3, 2015, a drunken passenger in California assaults UBER driver over the weekend. Although the passenger lost his job as corporate manager at taco Bell after the moving-picture show was publicly released, UBER did not take any action to stop this kind of incident.Another recent incident happened on Jan 1, 2016 in Miami, when a Doctor in Florida aggressively attacked UBER driver. Some recorded the video of the incident and video got viral. Doctor was situated on administrative bury from hospital but nothing has been done from UBERs side. privacyRecently, UBER hasbeen incriminate of keeping track of their customers with the help of smart phoneapp. The tracking brass which the company is using to keep a track on itscustomers is called as God View, with which they can access the customerscontacts and take an advertisement about their services. One can argue that thepeople are monitored by legal philosophy departments too. But there is a moraldifference. constabulary departments keep on track in order to maintain repose in thesociety whereas UBER is trying to expand its market range or careinterests.In June 2015, EPIC(Electronic Privacy Information Center), a non-profit arrangingheadquartered at Washington D.C filed an official complaint on UBER about its prostitute of customers privacy marchess.2 Recruitment and Unethical Conduct of EmployeesUBER is accused offollowing unethical recruitment and unethical deportment of its employees. UBERhas hired most employees as brand ambassadors and provided them with creditcards in order to throw a duplicate account with its competitors and to luretheir drivers. This program is termed as slog (Supplying Long-term OperationsGrowth) by UBER.3UBER has also beenaccused of unethical behavior of its employees. In UBER, employees areencouraged to book the competitor services and obliterate the order once they getthe confirmation for the ride. The main competi tor Lyft which is identifiablewith pink mustaches has released information that the UBER employees havebooked and cancelled approximately 5000 rides in time range of few months. Herethe competitor has to face retell losses of less number of customers andunnecessary expenses on going to the pick-up, place only to turn back with nocustomer. Here the question of unethical behavior as well as violation of fair contest laws arises.4Unethical leadership at UBERFirst, CEO of UBER,Travis Kalanick admits to trying to torpedo patronage efforts of his biggestrival, Lyft. He was also quoted admitting that his company tried to talkinvestors out of face lift money for Lyft. Second, CEO Kalanick has also referredto his company as Boob-er by which he meant that running UBER has helped himmeet girls.Bloomberg wasquoted by talking about the CEO as He can behave, gleefully, the like a feral fratson dreamed up by Ayn Rand his mission statement runs to some sport ofyou know, push a button and get a round San Francisco like ballers.5 in the end I would like to conclude by saying that if ethics deduct at the top,then tone at the top certainly matters a great deal. Kalanick clearly needssome help with what it means to be an ethical leader, setting an example forhis growing empire.UBER Poaching Competitors DriversIndependent contractorsfor UBER plain use burner phones tied to dummy accounts, with instructionsto vary the locations from which they order car rides from their maincompetitor, Lyft. Once in the car, the contractors manifestly try to figure outwhether drivers can be persuaded to switch loyalties to UBER, and in somemarkets can apparently offer them a sign-up kit on the spot. The latestdocuments shed newfound light on practices that Lyft has been complaining about itfor some time, including in a CNN Money report this month in which the companyclaimed that 177 UBER workers had ordered and canceled more than than 5,000 rides.That and other reports have framed those canc eled rides as a form of sabotage.If someone orders a ride and then cancels it, it costs the driver the time,money and discomfort of going to the pick-up location to meet a rider whoisnt there.6Recommendations passengers SafetyAsthere are dozens of law suits filled over UBERs passenger safety regarding thenumber of sexual harassments attempts over the passengers higher authorities inUBER should think of installing a new app that once opened in the time ofemergency during any assaults in the transit time that allow for send calls andmessages directly to the police control room or the any five relatives or thefriends of the passengers as a signal of some assaults taking place at that actually time. Security of DriversLotsof incidents have been reported about assaults over drivers like beating up ofdrivers, abusing and misbehaving etc. However the company failed to take anymeasure to ensure the security of the drivers. UBER should take necessaryactions for the assaults happening over the drivers like they should ask thedriver to install security cameras and a disclaimer is sent via messages to thecustomers when they book rides saying we value our customers, Assaults arepublic offenses, Violators will be prosecuted and in case something wronghappens with the drivers UBER should take strict actions.Privacy IssuesFirstly, There should be certain laws over theUBER so that the company is restrict to the type of data that it collects forexample payment information which is required by the company as a part oftravel information but beyond these categories the company should be able toshow or advance rights and reasonable comments over the collection of personaldata.Secondly, UBER is required to delete all therecords of the customer that it requires at the time customers uses the UBERservices. For obvious reasons that once the ride is blameless it should deletethe customers information. UBER should really hire third troupe associates in order to verify the drivers background check in order to ensure that further there are no more assaults from the drivers over the customers.Unethical conduct of employeesFor UBER to sustain for longer term and to be in the competitionthey should think of practicing and implementing new strategies to increase the business sector not by making fake accounts and to order fake rides from othercompetitors to decrease their business to make their own business moreprofitable. such(prenominal) steps could be very harmful for long term business of acompany as these cases will increase the business assay in terms of customersroyalty. 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